Editor Carl Chance, Wings Over Kansas’ aviation & aerospace correspondent, former news consultant and producer for Wingspan Air & Space Channel.
Hawker Beechcraft Launches Hi-Tech, Customer-Focused Web Site
WICHITA, Kan. (Feb. 8, 2010) – Hawker Beechcraft Corporation (HBC) today unveiled a new,
interactive and multi-dimensional Web site that reflects the same innovation and creativity it has
applied to its industry-leading family of aircraft. The newly-designed, customer-focused site,
www.hawkerbeechcraft.com, not only provides more information than ever before, it offers visitors
a variety of advanced ways to experience what their future aircraft might look like.
“A customers’ first impression is not always stepping inside one of our fine aircraft; it is more likely
with the click of a mouse,” said Ron Gunnarson, director, Marketing. “Our focus in the re-design of
our Web site was to provide our customers with a more rewarding and robust online experience.
We are proud to now have a first-class Web site to match our first-class aircraft lineup.”
The enhanced HBC Web site includes a wide range of interactive and special features, including:
- 360-degree virtual flight: Customers are treated to an interactive view of the aircraft in
- Aircraft comparison tool: Finding the perfect match is now much easier. Customers can
decide which HBC aircraft will best fit their needs by comparing models according to key
specifications like performance, range and seat configurations.
- Color selection tool: Customers can browse through a variety of color samples and
designs and select their own interior fabrics and exterior paint schemes from this interactive
- Dynamic product videos: These high-flying, fast-moving videos will introduce customers
to the Hawker and Beechcraft brands like never before.
- Customer testimonials: Hear why owners and operators choose to fly HBC aircraft.
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Hawker Beechcraft Corporation is a world-leading manufacturer of business, special mission and
trainer aircraft – designing, marketing and supporting aviation products and services for
businesses, governments and individuals worldwide. The company’s headquarters and major
facilities are located in Wichita, Kan., with operations in Salina, Kan.; Little Rock, Ark.; Chester,
England, U.K.; and Chihuahua, Mexico. The company leads the industry with a global network of
more than 100 factory-owned and authorized service centers. For more information, visit
This release may contain “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933
and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact,
including statements that address activities, events or developments that we or our management intend, expect, project,
believe or anticipate will or may occur in the future are forward-looking statements. Forward-looking statements are
based on management’s assumptions and assessments in light of past experience and trends, current conditions,
expected future developments and other relevant factors. They are not guarantees of future performance, and actual
results may differ significantly from those envisaged by our forward-looking statements. Among the factors that could
cause actual results to differ materially from those described or implied in the forward-looking statements are general
business and economic conditions, production delays resulting from lack of regulatory certifications and other factors,
competition in our existing and future markets, lack of market acceptance of our products and services, the substantial
leverage and debt service resulting from our indebtedness, loss or retirement of key executives and other risks disclosed
in our filings with the Securities and Exchange Commission.